your pi firm isn't showing up when injured people ask chatgpt who to call.
after an accident, people ask chatgpt "best personal injury lawyer in [city]" before they call anyone. this playbook is how you become the name that comes back.
injured people are consulting ai before they consult an attorney. you need to be in the consultation.
after a car accident, a slip-and-fall, or a workplace injury — people are scared, in pain, and don't know who to trust. they open chatgpt. they type "best personal injury lawyer atlanta" or "how do i find a good pi attorney in houston." chatgpt returns 2 or 3 names and explains why those firms are worth contacting.
the firms in that answer get the case consultation. everyone else gets nothing — not even a chance to pitch. this playbook is the technical infrastructure that puts you in that answer.
80 pages. written for personal injury firms, not generic law practices.
the 15 chatgpt queries your clients type after an accident
"best car accident lawyer houston," "personal injury attorney near me atlanta," "how to find a slip and fall lawyer miami" — pre-written faq answers for all 15, in plain language that chatgpt quotes back.
legal-specific schema markup
legalservice, attorney, localbusiness, faq schema — structured with your practice areas, geographic service area, and consultation availability. copy-paste ready.
page rewrites for homepage, practice areas, and about
restructured for ai-readable hierarchy. clear declarations of what you do, who you serve, and where. no legal jargon for its own sake.
submission checklist
bing webmaster tools, indexnow, perplexity crawl request, google ai overviews indexer — in order, one time, done right.
pi firms pay $300–$1,000/click on google ads for queries that convert at 2–3%. ai search sends someone who already chose you. the math is not comparable.
one product. $99. everything we know about personal injury + ai search.
- →80-page pi-specific playbook
- →15 pre-written chatgpt faq answers
- →legal schema markup snippets (legalservice, attorney, faq)
- →page rewrite templates for homepage, practice areas, about
- →submission checklist
- →email support
in atlanta, houston, or miami? we'll implement it for you. start at $499. see [pi · atlanta](/personal-injury-attorneys/atlanta), [pi · houston](/personal-injury-attorneys/houston), or [pi · miami](/personal-injury-attorneys/miami).
6 questions.
get the playbook. start showing up when injured people search for help.
$99. one-time. 80 pages of pi-specific ai search strategy.